This guide introduces the book and its structure, addresses challenges like overtourism and COVID travel restrictions, examines tourism recovery and trends, provides learning outcomes, explores tourism's definition and forms, sustainable and experiential tourism, and the concept of post-tourism.

This comprehensive handbook covers a spectrum of topics in tourism research, including qualitative and quantitative research approaches, social analyses, economic perspectives, and key areas like economic geographies, tourism histories, psychology, anthropology, ethics, network analysis, economics, data sources, demand analysis, supply side, small business, entrepreneurship, human resources, and service management in tourism.

This compilation delves into the multifaceted impacts of the COVID-19 pandemic on the tourism industry, encompassing aspects such as demand, hospitality, wellness tourism, marketing strategies, ethical responsibilities, security, governance, and the evolving post-pandemic landscape.